diff --git a/recipes-browser/chromium/chromium-browser.inc b/recipes-browser/chromium/chromium-browser.inc
index 54ca3d4b0..aad202b8f 100644
--- a/recipes-browser/chromium/chromium-browser.inc
+++ b/recipes-browser/chromium/chromium-browser.inc
@@ -124,7 +124,7 @@ CHROMIUM_EXTRA_ARGS ?= " \
         ${@bb.utils.contains('PACKAGECONFIG', 'use-egl', '--use-gl=egl', '', d)} \
         ${@bb.utils.contains('PACKAGECONFIG', 'ignore-lost-context', '--gpu-no-context-lost', '', d)} \
         ${@bb.utils.contains('PACKAGECONFIG', 'impl-side-painting', '--enable-gpu-rasterization --enable-impl-side-painting', '', d)} \
-        ${@bb.utils.contains('PACKAGECONFIG', 'kiosk-mode', '--start-fullscreen --kiosk --no-first-run', '', d)} \
+        ${@bb.utils.contains('PACKAGECONFIG', 'kiosk-mode', '--start-fullscreen --kiosk --no-first-run --incognito', '', d)} \
 "
 
 # Some sanity checks.