diff --git a/angular-contenteditable.js b/angular-contenteditable.js
index 49b59ee..1523356 100644
--- a/angular-contenteditable.js
+++ b/angular-contenteditable.js
@@ -21,6 +21,7 @@ angular.module('contenteditable', [])
         'noLineBreaks',
         'selectNonEditable',
         'moveCaretToEndOnChange',
+        'textOnly',
       ], function(opt) {
         var o = attrs[opt]
         opts[opt] = o && o !== 'false'
@@ -30,7 +31,7 @@ angular.module('contenteditable', [])
       element.bind('input', function(e) {
         scope.$apply(function() {
           var html, html2, rerender
-          html = element.html()
+          html = opts.textOnly ? element.text() : element.html()
           rerender = false
           if (opts.stripBr) {
             html = html.replace(/<br>$/, '')