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[redesign] Website users and use cases #1074

@mikeal

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@mikeal

It's clear to me that we need a re-design of the website.

The design we originally built out was meant to handle far less content than we have now.

As a first step, let's start to enumerate all the reasons people come to the website, what kinds of people, what they are looking for, and the kinds of answers we want to give them as a project.

From there, I think we can work with a designer come up with something new that satisfies our users' needs much better than what we have now.

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